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合作媒體推薦
Smart Fortwo
Advertising Agency: BBDO, Düsseldorf, Germany
Chief Creative Officers: Sebastian Hardieck, Toygar Bazarkaya
Art Directors: Peter Engelbrecht, Karolina Bukowiecka, Gustavo Vieira Dias
Photographer: Robert Eikelpoth
點擊更多精彩：
2010戛納廣告節(jié)獲獎作品私家檔案（一）
2010戛納廣告節(jié)獲獎作品私家檔案（二）
2010戛納廣告節(jié)獲獎作品私家檔案（三）
2010戛納廣告節(jié)獲獎作品私家檔案（五）
2010戛納廣告節(jié)獲獎作品私家檔案（六）
WWF: Biodiversity And Biosafety Awareness
Advertising Agency: Ogilvy, Paris, France
Executive Creative Director: Chris Garbutt
Art Director: Emmanuel Bougnères
Copywriter: Edouard Perarnaud
Art Buyer: Laurence Nahmias
Illustrators: Mathieu Javelle, Stephane Balesi
Photographer: Raphael Van Butsele
Typographer: Sid Tomkins
Advertiser's Supervisor: Jacques-Olivier Barthes
文案：What will it take before we respect the planet?
Mint Museum of Toys
Advertising Agency: Y&R, Singapore
Chief reative Officer: Marcus Rebeschini
Executive Creative Director: James Procter
Creative Director: Mark Fong
Copywriter: Mark Fong
Art Director: Somjai Satjatham
Illustrator: Magic Cube/Sam Ng
Photographer: Teo Studio
Typographer: Somjai Satjatham
Prop Master: Kin Yee
Account Manager: Chanderni Devi
Account Supervisor: Anthony Khoo
Art Buyer: Kirby Ho
這是Y&R公司為新加坡MINT玩具博物館做的平面廣告。
WWF
Advertising Agency: DDB&CO., Istanbul, Turkey
Creative Director: Karpat Polat
Art Director: Ali Bati
Copywriter: Gokhan Akca
Account Supervisor: Asli Haymana
文案：Exploiting the ecosystem also threatens human lives.For a living planet. wwf.org 禿鷹很可怕，但是，一個連禿鷹都消失了的星球更令人驚悚。
Dequadin Throat Lozenge
Advertising Agency: Ogilvy, Kuala Lumpur, Malaysia
Chief Creative Officer: Gavin Simpson
Executive Creative Directors: Daniel Comar, Gavin Simpson
Art Director: Yee Wai Khuen
Copywriter: Donevan Chew/Paul Lim
Producer: Koh Kiam Seng
Illustrator: Khuang Soon (Cubiz)
文案：Apologise to your throat。替我們對你的喉嚨說聲抱歉。
HOT WHEELS：BIG BABY
Advertising Agency: Ogilvy, Mexico
Chief Creative Officer: José Montalvo
Executive Creative Director: Miguel Angel Ruiz
Head Art Director: Iván Carrasco
Art Directors: Iván Carrasco, Mario Salgado, Jaime González
Creative Director: Abraham Quintana
Copywriter: Abraham Quintana
Advertiser’s Supervisor: Roberto Guzmán
Planner: Javier Macías
HOT WHEELS，是世界上著名的車模品牌。除了車身上常有炫麗的圖案，以及夸張的造型外，以大盒的組合包裝出售，也是它們的特色之一。所以這一次，他們在馬路上造了一個巨大的小男孩，路上行駛的汽車反而成了車模。整體感覺這個點子算不上聰明，那個巨嬰到是夠恐怖的。
Ford: Trees
Advertising Agency: JWT, Buenos Aires, Argentina
Chief Creative Officers: Pablo Alvarez Travieso, Gonzalo Vecino
Art Director: Martin Otonello
Copywriter: Ignacio Mendiola
文案：The trees blocking this billboard are a problem we don't want to solve.Ford
Land Rover
Advertising Agency: Y&R, Beijing, China
Chief Creative Officers: Marcus Rebeschini, Nils Andersson
Executive Creative Director: Nils Andersson
Creative Directors: Nils Andersson, Marcus Rebeschini, Mike Shackle, Graham Lang
Art Director: A S Anam
Copywriters: Nils Andersson, A S Anam
Illustrators: Raul Pardo, Cream/Wishing Well
Photographers: Kerry Wilson, Sebastian Siah
Typographer: Raul Pardo/ Lee Aldridge
文案 ：Land Rover.Go Beyond .穿越。
Graco Cribs
Advertising Agency: Ogilvy & Mather, Santiago, Chile
Chief Creative Officer: Cesar Agost Carreno
Creative Director: Felipe Manalich/Nicolas Neumann
Copywriter: Nicolas Neumann/Felipe Manalich
Account Supervisor: Eric Krohn
Art Director: Gonzalo Navarro
Photographer: Renato Del Valle
文案：When your baby sleeps you sleep like a baby.Graco A Crib of Dreams。當你的寶寶睡著的時候，你也可以睡的像個嬰兒一樣了。 Graco嬰兒床。
Stopache
Advertising Agency: Y&R, Dubai, UAE
Chief Creative Officer: Shahir Zag
Executive Creative Director: Komal Bedi Sohal
Creative Directors: Shahir Zag, Kalpesh Patankar, Parixit Bhattacharya
Art Directors: Kalpesh Patankar, Parixit Bhattacharya, Daniel Botezatu, Umran Shaikh
Copywriters: Parixit Bhattacharya, Kalpesh Patankar
Photographers: Daniel Botezatu, Umran Shaikh
Advertiser’s Supervisor: Prabhu Karthikeyen
Planner: Nadine Ghossoub
Stopache是一種止疼藥。這些裂開的海報在購物中心、咖啡店、診所藥店等公共場合進行了投放。
點擊更多精彩：
2010戛納廣告節(jié)獲獎作品私家檔案（一）
2010戛納廣告節(jié)獲獎作品私家檔案（二）
2010戛納廣告節(jié)獲獎作品私家檔案（三）
2010戛納廣告節(jié)獲獎作品私家檔案（五）
2010戛納廣告節(jié)獲獎作品私家檔案（六）
時間:2012-06-01 23:27:06來源:{dede:field.source/} 作者: 點擊:次